Tangible Initiatives for Equality and Diversity in Market Research Executive Teams
According to “Equality Can’t Wait,” It will take 208 years to accomplish gender equality in the U.S. alone, but it is clear that this is a global issue. A few weeks ago, we wrote about…
ESOMAR Congress 2019: Diversity, Inspiration and the Wide Open Skies of Scotland
Earlier this month, leaders in the market research space convened in Edinburgh for the annual ESOMAR Congress, a three-day conference packed with insights. First, we must address the spectacular location. Scotland is a land full…
Beyond Survey Design: Fixing Bad Experiences in Market Research from the Ground Up
“Poorly designed surveys can be improved at the supplier level, from better matching of respondents to solving technical problems.” In his latest article for Research-Live, our CRO JD Deitch, dives into ways that surveys can…
New White Paper Covers Women Executives in Market Research
Did you know – according to our new paper – that women hold just 36 percent of executive positions in the market research industry? Our newly published white paper, “Women Executives in Market Research, unveils…
ESOMAR Congress: Market Researchers Converge on Edinburgh for 2019 Event
Next week, many market research professionals will be heading to Scotland for the 2019 ESOMAR Congress, one of the industry’s leading global data and insights events. The theme for this year’s conference is something we…
P2Culture: Getting to Know Malem Khundrakpam
Our monthly employee profiles give you a peek behind the scenes into the people behind the awesomeness that is P2Sample! We love uncovering the answers to some of these fun questions, finding out a little…
Research World: We Write About What “Fraud” Means in the Digital Age
Fraud is on the rise, it’s more sophisticated than ever before, and the market research industry is susceptible. Our CRO, JD Deitch, writes more about this problem and what companies can do about it for…
Women in Research Breakfast at P2Sample HQ in Georgia is a Success
We were lucky enough to host a Women in Research (WIRe) event last week and it was the very first breakfast networking event of its kind for the entire organization! We believe it was a…
P2Sample Growth Recognized by the Inc. 5000, Again!
For the fourth year in a row, we are honored to be included on Inc. Magazine’s prestigious Inc. 5000 list of fastest-growing private companies. On the heels of our recent announcement that we have become…
Here’s What Happens When You Take the #timetolisten
We’ve been thinking a lot lately about what happens when you listen – really listen – to respondent feedback. The genesis of our recent #timetolisten campaign was our musings about how different players along the…